Conferences & Seminars

National Marketing Seminar

COVID-19 pandemic inevitably accelerated changes in the consumption habits and caused digital purchases to grow, despite that, interacting with sales associates and the personalized service acquired by visiting a store is being missed, and some are not yet ready to give it up. In the face of this duality, the concept of Phygital marketing brings in the best of e-commerce and brick-and-mortar retail together. Thus, realizing the growing significance of the concept and to identify ways to merge the two worlds through Phygital marketing, so as to augment an existing, traditional idea with new technologies, a national marketing seminar was organized on the theme Phygital Marketing: A Tool to Bridge Physical and Digital World on 27th November 2021. The Chief Guest – Prof. (Dr.) David W. Stewart, Ph.D. Emeritus President’s Professor of Marketing and Business Law at Loyola Marymount University, California, USA gave deep insights into the theme for the day through the valuable information and facts shared.

The Guest speakers Mr. Vinayak Surve, Marketing Manager, Virbac Animal Health Pvt. Ltd and Mr. Piyush Nagda, Head Investment Products and Wealth Solutions, PL Wealth through their thought provoking address enabled the gathering to imbibe deep insights and enlightened the audience on the application of Phygital marketing thus making the seminar fruitful. After the address of the distinguished guests, the technical session began with paper presentations.

Entrepreneurship Summit

In today’s times, a management student should always have a perspective on Entrepreneurship and he, who hones the skills of an entrepreneur, will succeed in fulfilling the long-term objectives of his career. With this objective in mind, Sasmira’s Business School organized an Entrepreneurship Summit on the theme of “Entrepreneurship: A Paradigm Shift from Job Seekers to Job Creators” on 20th February 2021. Three first-generation entrepreneurs were invited to share their entrepreneurial journey with the students. The Summit educated the students on different aspects of entrepreneurship. The Chief Guest was Dr. Rahul Khandelwal, Founder and Owner- Khandelwal Lube, Ahmednagar and the Key Note Speakers were Ms. Komal Kiran Udhwani, Founder and Chief Trustee – Elysium Smiles Foundation NGO, Mumbai and Ms. Priyanka Thakkar, Founder and Owner – D’Olivia Events, Ahmedabad.

Regional Seminar

The Regional Seminar is a way of enhancing the students’ knowledge about the current market. In order to make the students aware of financial sector regulators that consist of the Securities and Market, Banking, Insurance, and Pension a Regional Seminar on commodity derivatives was organized for the students in association with MCX ISF on 9th February 2021. It has given students an idea about the mechanism of the financial markets that allow people to participate in trade, consisting of the Capital market, the Debt market, the Forex market, the Commodity market, and the Money market. The students got the opportunity to listen two keynote speakers from SEBI and MCX India Ltd Mr. Sandeep Kriplani, Deputy Manager, SEBI and Mr. Shrikant Koundinya, Assistant Vice president, MCX India Ltd.

The session gave the students an in depth knowledge about knowledge about continuous market analysis for better price discovery through online trading with real-time management of position limits and margin. The speaker for the session provided an informative and detailed presentation about ensuring daily and final settlements of cash and delivery in the commodity market.

HR Conclave

As the implications of the COVID-19 pandemic on global economies, supply chains, and corporations were far-reaching and countries were grappling with historically high unemployment rates as stay-at-home-orders had upended livelihoods. The future of how societies function and the work culture that we are all familiar with, is uncertain and subject to rapid transformation. The situation called for hope, resilience, and an understanding of what the future holds for us.

Thus, with this view and to prepare the leaders of tomorrow, SBS organized a HR Conclave, on the theme- “Future Work Dynamics” on 31st October 2020. The Chief Guest was Prof. (Dr.) Shashikala Wanjari, Vice chancellor, SNDT Women’s University, the Key note Speakers were Mr. Atul Mulay, Director, Brown Bull Logistics Pvt. Ltd and Mr. Rashesh Doshi, CEO, Talent Corner. After an enlightening and enriching address by the Chief Guest and the key note speakers, the conclave witnessed the panel discussion of the dynamic HR leaders across top industries who shared their insights on invaluable industry experience and knowledge with the participants.

HR Seminar

Human resources are stepping into the spotlight with HR analytics. HR analytics helps gauge employee engagement and whether or not workers have the skills to reach company goals.  HR analytics allows human resources to interpret data, recognize trends or issues, and take proactive steps with different departments to keep the organization running smoothly and profitably. Thus, realizing the budding relevance of HR analytics, a seminar was organized on the theme “HR and Analytics: Role of Emotional and Artificial Intelligence in Professional Excellence” on 20th October 2018 in association with NIPM. The Keynote Speaker- Dr. Pramod Sadarjoshi, Founder and CEO, Talent Smith Consulting Inc. and the Guest Speakers Mr. Ashish Sen, Chairman, Forum for Emotional Intelligence Learning (FEIL), Shibani Belvalkar, CEO, Theory of Purpose, Mr. Abhijit Mishra, Founder & MD, Nurture Resources and Mr. Vipul Vyas, Director, Mann, The Mind HR Facilitator and Life Coach addressed the audience and gave their valuable insights.


Dynamics of Future Business: a Global Management Perspective

We live in an incredibly dynamic age with an unprecedented rate of innovation and technology continues to play a central role. But technology alone does not drive commerce forward. Rather, the developments across the three primary domains of business – the workforce, the workplace, and technology and how the individual elements within these domains interact will define the next chapter of business.

We are aware of the fact that Global management and innovation are essential to transform into a future leader. Thus, to augment the knowledge and enhance the skills of the budding aspirants to become successful managers, Sasmira’s Business School has organized 5 days webinar on Dynamics of Future Business: A Global Management Perspective from 22th September to 27th September, 2022.  The webinar series was indeed a great learning experience for all the participants and enable them to gain valuable insights throughout the sessions conducted during the entire week.

Ignite the Spirit of Entrepreneurship in You

Entrepreneurship is a major feature of an economic landscape.  It is one of the drivers of economic growth, job creation, and the source of countless ideas, many of which are successfully translated into products and services that touch citizens across our country and around the world, saving lives and enhancing the quality of life.

We are aware of the fact that Entrepreneurship and innovation are central to Prime Minister Modi’s vision for transforming India and India no doubt has a rich tradition of entrepreneurship. Thus, with an objective to enhance knowledge and kindle the skills of the young minds aspiring to be successful entrepreneurs, Sasmira’s Business School has organized 5 days webinar on Ignite the Spirit of Entrepreneurship in You from 26th July to 30th July, 2021. This webinar series gave an insight into the various topics taken up in the entire week and with key takeaways and a great sense of satisfaction.

Management 4.0: Developing Future Managers and Leaders

Successful leadership and management are based on both internal and external factors, but it is the internal ones that sharpen a leader’s and manager’s cognitive compass of self-management and ability to manage others. Thus, with this view in mind, SBS organized a 6 days webinar series on the theme- Management 4.0: Developing Future Managers and Leaders from 1st June to 6th June 2020. This webinar addressed the gap by focusing on how to help future leaders and managers grow their mindsets and skills, rather than just their knowledge.